LA MOSTRA 2026
At the Venice Film Festival, with Armani Beauty as the main sponsor.
The Danish football player Mathias Zanka & Count Nikolaj represented Armani Beauty, presenting the new fragrance I Will, by Giorgio Armani.
A maritime theme runs through the film as Zanka & Nikolaj explores Venice, with the city and the fragrance at the center.
SOCIAL CAMPAIGN
ARMANI BEAUTY
INSTAGRAM/TIKTOK 2026
POWER OF YOU
Set in Milan during Fashion Week with Armani Beauty.
Featuring Nordic influencers promoting Armani’s new women’s fragrance formulated in colaboration with Kendall Jenner.
The films capture the spirit of celebration, joy, and living in the moment.
SOCIAL CAMPAIGN
ARMANI BEAUTY
INSTAGRAM/TIKTOK 2025
LA MOSTRA 2025
Shot in Venice during the film festival.
Advertising the fragrances Privé (men) and Sí (women).
Featuring leading Nordic profiles, the films capture the sense of glamour and extravagance — following moments of discovery through Venice, with the fragrances at the center.
SOCIAL CAMPAIGN
ARMANI BEAUTY
INSTAGRAM/TIKTOK 2025